It’s the first week of 2021, and if the CIA had rebranding on their list of resolutions, they can cross that sh*t off. The spy agency unveiled their new website design today, and it looks, well, pretty familiar. That could be because it resembles a Berlin rave poster, or maybe because it’s also strangely similar to the oft-copied art of Joy Division’s Unknown Pleasures. Either way, the design job simply aches of the agency’s yearning for fresh blood and diverse operatives.It’s a look we have yet to see from dry and dull government agencies. But this departure from the bureaucratic design of yore seems to be a bit too intense for the critics of Twitter. The rebrand is now the subject of a whole lot of scathing (and witty) commentary. Most of the humor lies in the niche intersections of art, music, and geography, but we’re pretty sure at least some of these tweetswill register to your brain as “funny” or “true.” And hey, maybe their design will convince you to aid in a coup or two of your own.
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lmfao the cia rebrand is a fucking gold mine pic.twitter.com/UlW75liWFZ
— alex (@shitshowdotinfo) January 4, 2021
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CIA rebranding as a modular synthesizer festival in Berlin pic.twitter.com/3PQwejMGUq
— SARAH SQUIRM (@SarahSquirm) January 4, 2021
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CIA new EP out 02.01.21 pic.twitter.com/p3YtvFkWsX
— Liz Franczak (@liz_franczak) January 4, 2021
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CIA rebrand is giving techno festival in Frankfurt pic.twitter.com/tjPWo2AOa2
— cancela lansbury (@gossipbabies) January 4, 2021
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CIA’s new branding is like Captain Planet but when they put their rings together, they summon a swarm of drones that begin killing any civilians nearby pic.twitter.com/d4DYX2jv9m
— Edward Ongweso Jr (@bigblackjacobin) January 4, 2021
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for me, with this rebrand, the CIA has lost all credibility
— ཊལབསརངཧ (@David_Rudnick) January 4, 2021
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the cia redesigned its website to look like *the intercept* pic.twitter.com/JGVMseTjGn
— Ali Breland (@alibreland) January 4, 2021
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The new CIA logo is literally a Mutek poster pic.twitter.com/3RsPzWzDFt
— snacks pearl (@maxpearl) January 4, 2021
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Ok saw the CIA website. Someone def got redpilled after getting turned down from Yale MFA
— Sophie (@jil_slander) January 4, 2021
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Damn are they opening a new space at the former Met Breuer? https://t.co/VNnIHFkalL
— Michael Lieberman (@michaelagrammar) January 4, 2021
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— polygon (⚬⃔⚬N⚬⃔⚬) (@_poIygondust_) January 4, 2021
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CIA Soundsystem
— rob (@catholicdad420) January 4, 2021
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— sags (@weakoldbaby) January 4, 2021
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Took 20 minutes out of my day for this pic.twitter.com/9Xsfai3cJe
— CommercialArtist (@Commercial_4rt) January 4, 2021
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cia gonna start tweeting about their favorite mechanical keyboards soon
— fka ☕️ (@coopercooperco) January 4, 2021
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Can’t wait for the CIA Boiler Room set https://t.co/QlHBXbHxDa
— Dani Deahl (@danideahl) January 4, 2021
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CIA about to get a 5.2 for its sophomore album on Pitchfork after its debut got a 10.0 and was lauded as “the future of synthwave” https://t.co/NvkqMylxwS
— AK Lingus In Cartoon Form (@aklingus) January 4, 2021
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Tired: Unknown Pleasures
Wired: [Redacted] Pleasures https://t.co/HwXweYOm9O
— Dave Weigel (@daveweigel) January 4, 2021
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oh you guys just discovered them? i’ve actually been listening to them for a while now but they lowkey fell off and this album is a bit too commercial for my taste https://t.co/4dnKrVsHSj
— Josh Billinson (@jbillinson) January 4, 2021
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Biden taps Joy Division to serve as CIA Director, surprising many who believed he’d prefer a seasoned intelligence professional. https://t.co/iG4ewXuzZu
— Matthew Yglesias ? (@mattyglesias) January 4, 2021
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Ian Curtis didn’t die for this https://t.co/3LFQwtag7b
— Jane Coaston (@cjane87) January 4, 2021
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CIA about to drop a new 7″ on Sacred Bones https://t.co/cnwhGMGFzP
— Bradford Pearson (@BradfordPearson) January 4, 2021
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Looking a Berlin-based techno label over here https://t.co/jRyqBxoo5W
— Great On Paper (@JamesRushDaniel) January 4, 2021
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